Saturday, May 17, 2008  
Promote Your Exhibit at IFPE 2008
 

As one of 400+ exhibitors at IFPE 2008, how will your company stand out on the crowded show floor? There are many options for any size budget. Take advantage of these official marketing opportunities and tools offered by Show Management to help maximize your Return on Investment (ROI).

Show Directory and Export Opportunities Listing
Sponsorship Opportunities
Show Logos – Usage & Guidelines
Marketing Opportunities and Tools
   Virtual Trade Show (VTS) and Interactive Floorplan Map
   Countdown to the Show E-Newsletter
   FREE Exhibitor Marketing Kit
   Attendee List Rentals
   Industry Media List for Your Public Relations Campaign
   Pre-Show Promotion Partners
   Show Daily

Show Directory and Export Opportunities Listing
Deadline - November 30, 2007

The official Show Directory will contain a listing of all IFPE 2008 exhibitors, along with additional show information including: education sessions, industry meetings and events, and other show-related information. The directory, complimentary to all attendees on-site, is the most complete show listing of exhibitors, their contact information and booth locations.

Exhibitors also have the opportunity to be a part of the Export Opportunities Guide FREE of charge. This Guide will be part of the official Show Directory that is distributed to international attendees prior to IFPE and onsite. The purpose of the Export Opportunities Guide is to help bring together potential international buyers and exhibitors interested in expanding their international businesses opportunities.

Make sure your company is listed by logging in to our Virtual Trade Show (VTS) to review and approve your company information by November 30, 2007.

Forget your ID and password? Contact Show Management at:
Email: vts@ifpe.com
Tel: (800) 867-6060

Sponsorship Opportunities

Increase brand awareness, help drive traffic to your booth and position your company as an industry leader by becoming a sponsor of IFPE 2008. Over 13,000 industry professionals will see your contribution to the show through these highly visible marketing opportunities. Build your brand at the same time you support your industry event – IFPE 2008.

Sponsorship Opportunities available include:

  • Show Store Bags
  • Exhibitor Preview
  • Shuttle Bus Marquee in Motion Signs
  • Intra-Show Shuttle Bus Signs
  • Shuttle Bus Headrest Covers
  • Buyer’s Action Pack™
  • EXPromotion Plus
  • Convention News Network (CNN)
  • Product Locator Kiosks
  • Banners
  • Construction Project News Data Feeds
  • Cyber Café

View All Sponsorship Opportunities
Download the Sponsorship Application Form

Show Logos – Usage & Guidelines

Promote your presence at IFPE 2008 starting now by using the show logo on your website, in your print advertisements, e-mail messages, direct mail, and other customer communications.

Usage & Guidelines

Include the show logo in print advertisements, email messages, direct mail pieces and on your company website. To download using Internet Explorer, right-click the "Logo" link of the format you need, select Save Target As, designate where you would like to save the file on your computer, edit the file name (optional) and then click Save.

When adding the logo on your company website, please use the following hyperlink: http://www.ifpe.com/Attendee/Landing/

Guidelines for logo usage can be found here (PDF file).

Logos & Links

Logo Formats

To download, right-click the logo format link of the files you choose, select Save Target As, designate where you would like to save the file on your computer, edit the file name (optional) and then click Save.

Flash File

Post a mini Flash presentation on your website. To use the Flash file, follow the easy instructions found on our website at: http://www.ifpe.com/exhibitor/flash.asp

Hyperlink (Text Link)

To post a hyperlink from your website to the IFPE 2008 website, please use the following text (or your own text listing your booth number and promotional message):

IFPE 2008
March 11-15, 2008
Las Vegas, USA
www.ifpe.com - Turn this line into the hyperlink by adding this URL: http://www.ifpe.com/Attendee/Landing

Optional descriptive text:
IFPE, the leading international exposition and technical conference for hydraulic, pneumatic, electrical and mechanical power transmission components, systems and controls. - Turn "IFPE" into the hyperlink by adding this URL: http://www.ifpe.com/Attendee/Landing.

Marketing Opportunities and Tools

Virtual Trade Show (VTS) and Interactive Floorplan Map

Now you can differentiate yourself from other exhibitors through the purchase of a Virtual Trade Show (VTS) package or a custom Show Feature presentation. Don’t miss the chance to deliver your custom message to attendees before, during and after the show… So, how does it work?

All exhibitors are displayed on our VTS search results and interactive floor plans showing your contact name, company phone and booth number. Your listings are also indexed to the products and services that you have selected for your company.
   
Gold Packages allow exhibitors to quickly customize the way their company will be displayed. You can add company contact information, company logo, description, active URL links, e-mail links, products categories, trade names, and press releases.

Designed for exhibitors with multiple products, special show promotions or just plenty to say, the Platinum Package provides the freedom to promote a variety of products using a simple format with much more flexibility for customization. In addition to a customized, interactive panel, Platinum package exhibitors earn a FREE Gold Package.

A Diamond Package delivers a powerful multimedia flash or video presentation. Use this opportunity to provide a dynamic show-and-tell with today’s latest technology. In addition to a multimedia presentation, all Diamond package exhibitors earn FREE Platinum AND Gold packages.

For complete information regarding the VTS, upgrade costs and features/benefits, please click here.

Countdown to the Show E-Newsletter

Promote your new products, promotions at your booth, receptions and company news to pre-registered attendees through weekly e-mails sent out by Show Management. The Countdown to the Show E-Newsletters are sent to all pre-registered attendees four weeks prior to the opening of the shows. This is your only opportunity to reach attendees via e-mail! This easy-to-use, web-based system allows you to enter your announcements in as little as 5 minutes.

Optional enhancements:

  • A link to your website
  • An e-mail link
  • A press release download
  • An event invite download

$250 per announcement

  • $50 per optional enhancement

More information regarding the Countdown to the Show will be available in late summer, 2007.

Exhibitor Marketing Kit

Exhibitor Marketing Kit – www.ifpekit.com

All exhibitors receive a FREE value-packed Exhibitor Marketing Kit containing materials, tools and valuable information on how to make the most of your marketing efforts. All orders must be placed through the online kit at www.ifpekit.com.

  • Order FREE, pre-printed promotion materials
  • Create custom ad reprints, postcards and sticker sheets
  • Access quality printing and certified mail house turnkey services
  • Find helpful information in the Marketing Resource Library
  • Track your order(s).

Allow 10-14 working days for FREE standard delivery within the continental United States. Additional transit time required for FREE standard international shipments. All custom duties and taxes that apply to international shipments are the responsibility of the exhibitor placing the order Exhibitors requesting "rush" delivery must pay all shipping charges for that service.

Attendee List Rentals

Enhance your direct mail campaign by renting the pre-registered and post-show attendee lists. Use these lists for pre-show mailers to make attendees aware of your presence at the shows. Or, use the post-show list to follow-up on attendees that you didn't have an opportunity to meet with during the shows.

Download the Attendee List Rental Form

Industry Media List for Your Public Relations Campaign

Obtain free exposure for your new products or services! Send your pre-show news releases or press kits to this extensive list of editors at IFPE 2008 Official Supporting Publications (provided in Excel file format for your convenience). To download the list, using Internet Explorer, right-click the link, select "Save Target As," select a destination on your computer to save the file, and then click "Save."

Show Daily

Take part in the opportunity to showcase your company's products and services with the Show Daily—the ultimate shows' news source. Distributed on-site each show day, the Show Daily features exhibitors' newest products and services, along with the latest news from the show floor.

Click here to access the media kit, rate card and additional opportunities for the Show Daily.